Spread a Hundred Hugs with Downy

For me, everyday is a special occasion, and every special occasion should be shared with the people who matters to us - family and friends. And in our fast-paced lifestyle, it is hard to stop and smell the roses, that's why Downy is encouraging everyone to continue to spread long-lasting and meaningful hugs and let our loved ones feel the warmth with every embrace without the fear of bad smell!

Did you know? Hugging your loved one even for just a straight 20-second can increase the levels of the love hormone, Oxytocin.

Hugs when meaningful and long is scientifically proven to reduce stress, protect against illnesses as it boosts immunity, boost heart health while reducing fear and pain.

Hug longer and tighter! <3 


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